§ 2-78. Sponsorship categories.

Sponsorships may include the following benefits provided in exchange for in-kind consideration and/or monetary consideration:

(1)

Display on property for events: Authorization for a sponsor to promote its support of a particular activity or program through a public display of a logo, banner, sign, on-site display or other form of visual recognition, temporarily on village property during specific events or cultural promotions, and provided such displays shall conform to the village's signage regulations; such sponsors may be official partners of the village, presenting sponsors, or sponsors of a portion of an event;

(2)

Publications: Authorization for a sponsor to promote its support of a particular activity or program through a public display of a logo, or other form of visual recognition in a village publication such as the village's e-news, cable station, website, or press release;

(3)

Underwriting PBTV programming: Authorization for a sponsor to promote a message including public display of a logo, name, products or services on cable cast and/or video streaming on Palmetto Bay Television programming in exchange for its support of a particular PBTV programming;

(5)

Preferred vendor: Authorization to be designated as the preferred vendor for the village of a particular product or service, with the right to become the "Official product provider for the Village of Palmetto Bay"; and

(6)

Licensing: Authorization to use the village's name, brand or identifiable location or landmark in the village with regard to a product or service; and

(7)

Capital projects, preservation, and memorials: Authorization to sponsor the creation of new permanent facilities, attractions, transit and/or infrastructure projects, or preservation, memorial or restoration projects; and

(8)

Advertising: Authorization to advertise during village events in a manner consistent with the policies set forth herein; and

(9)

Promotions: Authorization for a sponsor to promote its support of a particular activity or program and build a database by offering promotions or sweepstakes; and

(10)

Other benefits: Other benefits that may be provided to a sponsor include official acknowledgement by the village, by letter, public acknowledgement, proclamation, or other similar statement; obtaining a ribbon cutting or photo opportunity; or receiving a commemorative picture or plaque.

In addition to the foregoing, other proposed sponsorship opportunities may be considered by the village. It is acknowledged that individual village employees shall not be obligated to personally endorse any sponsor by wearing a logo of a sponsor. Statements that contain prices, indicate savings, or contain comparative descriptions of products or services or organizations will ordinarily not be accepted. Sponsorship acknowledgements may be located in an individual location or multiple locations, depending on the financial support/goods or services offered.

(Ord. No. 2012-20, § 1, 11-5-2012)